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    Case study

    Retail marketing campaign

    SEOTrackingWebretaillocal business
    9
    Deliverables shipped
    12
    Total updates
    Sep 22, 2026 – Oct 17, 2026
    Date range
    SEO
    Primary service

    Results at a glance

    Proof points from across the engagement.

    18 URLs submitted
    HTTP 202 accepted
    Partner page verified
    10 key URLs audited
    6 unindexed URLs found
    7 tasks prioritized
    purchase event deduped to fire once per order
    lead event on contact form

    What we did

    A timeline of updates, most recent first.

    October 2026

    SEOIn progress

    Submitted all 18 sitemap URLs to IndexNow and verified the partner page renders for search crawlers, accelerating discovery for a new retail site.

    18 URLs submittedHTTP 202 acceptedPartner page verified
    2 days ago
    SEOShipped

    Completed keyword research and an indexing diagnosis for an e-commerce brand — 6 priority URLs unindexed, re-prioritized a discovery-first plan with a 7-task roadmap.

    10 key URLs audited6 unindexed URLs found7 tasks prioritized
    2 days ago
    TrackingShipped

    Hardened GA4 conversion tracking on an e-commerce site: deduped the purchase event to fire exactly once per order and wired lead events on the contact form and booking flow.

    purchase event deduped to fire once per orderlead event on contact formlead event on booking flow
    12 days ago
    SEOIn progress

    Updated a client's SEO roadmap with 2 new research-backed initiatives from the latest monthly knowledge review.

    2 roadmap initiatives1 content lane1 site-tech lane
    2 weeks ago

    September 2026

    SEOIn progress

    Ran a weekly SEO evolve review and the first red-flag triage for a retail e-commerce brand — triage AMBER; a stale-prerender parity issue, missing persona and legacy schema flagged; one parity fix tasked.

    1 site auditedweekly knowledge-base evolve applied1 edge-parity task created
    3 weeks ago
    SEOShipped

    Published an /llms.txt AI-crawler brief and verified that major AI crawlers are not blocked, improving discoverability by AI assistants and answer engines.

    /llms.txt published5 AI crawlers returned 20017-page internal-link audit passed
    3 weeks ago

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    The service areas this project draws on.

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