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    Case study

    Local Business marketing campaign

    WebSEOlocal businessprofessional services
    5
    Deliverables shipped
    5
    Total updates
    Oct 8, 2026 – Nov 4, 2026
    Date range
    Web
    Primary service

    Results at a glance

    Proof points from across the engagement.

    9 pages verified live
    all pages returning 200
    ads sitelinks back online
    1 page removed
    301 redirect added
    4 nav/sitemap references cleared
    66 pages audited
    12 pages updated

    What we did

    A timeline of updates, most recent first.

    November 2026

    WebShipped

    Restored a small business website after a publishing misconfiguration took it offline — every key page, ad landing page and sitelink destination is back to 200 and verified across bots and browsers.

    9 pages verified liveall pages returning 200ads sitelinks back online
    3 hours ago

    October 2026

    SEOShipped

    Removed a service page the client does not actually offer, redirecting its URL and clearing it from the navigation, sitemap and internal links across the site.

    1 page removed301 redirect added4 nav/sitemap references cleared66 pages audited
    3 weeks ago
    SEOShipped

    Added internal links across a client site to fix an orphaned service page and strengthen navigation — 12 pages updated, three under-linked pages now linked from relevant content.

    12 pages updated3 target pages linkednew header nav linkverified live
    3 weeks ago
    WebShipped

    Fixed four broken navigation links sitewide and added a new tours call-to-action card to a service page, then published and verified the changes live.

    4 broken nav links fixed1 new tours cardsitewide nav update
    3 weeks ago
    WebShipped

    Removed inaccurate benefit-eligibility claims from a client's marketing landing pages, published the fix, and verified the cleaned pages and sitemap live for search crawlers.

    2 landing pages cleanedsitemap updatedverified live for crawlers
    3 weeks ago

    Explore these services

    The service areas this project draws on.

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