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    Case study

    Local Business marketing campaign

    SEOLocal SEOTrackinglocal business
    6
    Deliverables shipped
    9
    Total updates
    Sep 25, 2026 – Oct 3, 2026
    Date range
    SEO
    Primary service

    Results at a glance

    Proof points from across the engagement.

    weekly knowledge-base review
    2 optimization tasks
    60% of pages under 150 unique words
    AI-tell phrasing flagged
    brand persona intake pending
    2 page titles + meta descriptions updated
    verified live as Googlebot
    no keyword overlap with the homepage

    What we did

    A timeline of updates, most recent first.

    October 2026

    SEOIn progress

    Completed the weekly SEO knowledge-base review and queued 2 new optimization tasks for the coming cycle.

    weekly knowledge-base review2 optimization tasks
    6 days ago

    September 2026

    SEOIn progress

    Ran a weekly SEO review and content audit on a film-equipment rental website — flagged AI-tell phrasing, thin unique content, and a pending brand persona intake.

    60% of pages under 150 unique wordsAI-tell phrasing flaggedbrand persona intake pending
    11 days ago
    Local SEOShipped

    Retitled two service pages for a film equipment rental company — aligned page titles and meta descriptions to distinct local search terms and verified both live.

    2 page titles + meta descriptions updatedverified live as Googlebotno keyword overlap with the homepage
    2 weeks ago
    SEOShipped

    Verified a rental company site in Bing Webmaster Tools via an HTML meta tag and submitted its XML sitemap, confirming the site loads correctly for search crawlers.

    1 site verifiedverification meta tag deployedXML sitemap submitted
    2 weeks ago
    SEOShipped

    Mapped search demand to a 7-page keyword plan for a local equipment rental company — 7 target pages, 3 new service pages, 6 tracked queries.

    7 target pages mapped3 new service pages planned6 tracked queriescompetitor set locked
    2 weeks ago
    TrackingIn progress

    Verified live GA4 conversion tracking on a local business site — page_view on every route change, click-to-call on phone taps, confirmed in realtime with 17 page views and 4 sessions recorded.

    gtag.js event trackingpage_view on every routeclick_to_call on phone taps17 page views / 4 sessions in realtime
    2 weeks ago

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    The service areas this project draws on.

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