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    Case study

    Nonprofit marketing campaign

    Google Ad Grantsnonprofit
    1
    Deliverables shipped
    7
    Total updates
    Sep 21, 2026 – Oct 8, 2026
    Date range
    Google Ad Grants
    Primary service

    Results at a glance

    Proof points from across the engagement.

    6 campaigns reviewed
    62-keyword negative list verified
    0 negatives applied
    7-day and 30-day windows
    0 negative keywords needed
    30-day search terms audited
    7-day and 30-day audit windows
    0 wasteful search terms found

    What we did

    A timeline of updates, most recent first.

    October 2026

    Google Ad GrantsIn progress

    Reviewed keyword waste on a nonprofit Google Ad Grants account: 6 campaigns checked, no negative keywords needed this pass, and a delivery flag raised for human follow-up.

    6 campaigns reviewed62-keyword negative list verified0 negatives applied
    2 days ago

    September 2026

    Google Ad GrantsIn progress

    Audited a nonprofit Google Ad Grants account for keyword waste across 7- and 30-day windows - all 6 campaigns reviewed, no negative keywords required.

    6 campaigns reviewed7-day and 30-day windows0 negative keywords needed
    10 days ago
    Google Ad GrantsIn progress

    Ran a recurring keyword-waste audit on a non-profit Google Ad Grants account, reviewing all campaigns and the 30-day search terms report — no wasteful queries to negate this cycle.

    6 campaigns reviewed30-day search terms audited
    12 days ago
    Google Ad GrantsIn progress

    Ran a keyword-waste audit on a non-profit Google Ad Grants account; both the 7-day and 30-day windows served no search terms, so no negative keywords were needed.

    7-day and 30-day audit windows0 wasteful search terms foundno negative keywords required
    12 days ago
    Google Ad GrantsIn progress

    Ran a keyword-waste audit on a non-profit Google Ad Grants account: no impressions served over the last 7 and 30 days, so this cycle was report-only with no negative keywords to apply.

    7-day and 30-day waste scan0 negatives appliedaccount identity verified
    2 weeks ago
    Google Ad GrantsIn progress

    Ran a keyword-waste audit on a non-profit Google Ad Grants account, reviewing search terms and the shared negative keyword list — no new negative keywords were needed this cycle.

    1 enabled campaign reviewed7-day and 30-day spend review0 negative keywords needed
    2 weeks ago

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