Marked form, lead-capture and phone-click events as conversions in Google Analytics and confirmed the business profile's website link is now live with campaign tagging.
Home Services marketing campaign
Results at a glance
Proof points from across the engagement.
What we did
A timeline of updates, most recent first.
October 2026
Sent a brand-voice persona questionnaire to a home-services business owner to capture story, expertise, service area, customer testimonials, and content guardrails.
Drafted and sent a brand-voice persona questionnaire for a home-services contractor, starting the persona build that unblocks an SEO content program.
Published and verified a wave of technical SEO fixes for a home-services site: absolute canonicals, noindex on thin location pages, schema cleanup, and a trimmed sitemap.
Shipped site-technical SEO fixes to a home services website — absolute canonical tags, noindex on thin city pages, removed broken schema, and fixed form and phone-click conversion tracking.
Completed a full SEO audit and delivered a 4-wave optimization roadmap for a home-services business — 28 tasks covering index hygiene, structured data, tracking, and content.
Explore these services
The service areas this project draws on.
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