Measurement

    Google finally shows how often its AI is quoting you.

    John FrazeeFounder, Love.Marketing3 min read

    Until now, showing up inside Google's AI answers was a black box. You could not tell how often AI Overviews or AI Mode surfaced your business. Edward Sturm flagged the fix: Google Search Console now has a dedicated Generative AI Performance report.

    What it shows

    For the first time, you get first-party data on impressions from Google's AI search features, broken down by page, device, and country. In plain terms, you can finally see whether Google's AI is putting your business in front of people, and where.

    Why we care

    You cannot improve what you cannot measure. This report turns AI visibility from a guess into a number we can track and grow, which is exactly what our AI-search work is built to do, on top of your core SEO. We were watching AI visibility before there was a report for it. Now there's proof.

    You can't grow what you can't see. Now we can see it. That's marketing made with love.

    About the author

    About John Frazee

    John Frazee is the founder of Love.Marketing, a San Antonio agency that’s helped local businesses grow through search, ads, social, and web for over 25 years. He and the in-house team keep a close eye on how search is changing so their clients don’t have to.

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